December 19, 2010

Monopoly Money

My McDonald’s cup features the face of Francine V. of Caledonia, Mich. The winner of $100,000 in the restaurant’s Monopoly-game promotion “never told anyone she won – even her son in the military,” the cup notes jauntily.
Of course she didn’t. She feared the kid would hit her up. She was afraid family members and friends would want part of her prize. In the name of advertising, the restaurant’s public relations company has outed (formerly) poor Francine. Indeed, I have her face, see her city and state, can read her first name and the first letter of her last. I imagine her phone is ringing off the hook.
At the very least, McDonald’s has grilled up a rift between Francine and those closest to her, who’ll wonder why, by not mentioning a word of this, she clearly thought them such risks.

No comments:

Post a Comment